NEAT: Discover the Truth in Your Spirit’s Quality and Flavor
Everyone seeks better flavor and more enjoyment from tasting spirits. Sadly, many drinkers believe that tulips concentrate aroma. Fact: 40% ABV spirits in tulips concentrates pungent, ethanol which masks character-defining flavor and truth in your spirits quality, whereas, NEAT reduces ethanol, unmasks aromas, delivers trustworthy evaluations. NEAT is the Ultimate, Universal Spirits Glass, and the new scientific, intelligent path to maximizing enjoyment and discovering the truth in all your spirits.
If you believe strong ethanol indicates high quality, then it’s time to rethink your glass choice. Tulips are designed for low‑ABV sherry. As a result, tasting spirits in tulips creates an ethanol nose-bomb. Pungent, ethanol destroys your ability to detect, identify, and evaluate flavor and quality. Discover subtle nuances, detect hidden flaws. Above all, your spirits purchasing confidence improves because you can learn and know more about what you like and buy. More science. Subscribe to our NEWSLETTER.
The Elite
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$89.95Artisan Sensory Lab Diagnostics (Case of 32)
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Flavor is Why We Drink
Tasting spirits was never about snorting concentrated ethanol. However, for 200 years, spirits drinkers have put up with tulips because no one discovered how to dissipate ethanol pungency. In the first place, tulips are designed for tasting 22% ABV (alcohol by volume) sherry. Therefore, tasting 40%+ ABV spirits in a tulip creates an ethanol nose bomb, and destroys flavor in favor of ethanol’s sharp pungency, missing the entire, broad spectrum of flavor. In fact, that’s not enjoyment, and ethanol is not a flavor.
The Tasting Experiences
You pay much more for your spirits than for the glass, yet the glass is the only tasting tool that can improve flavor and spirits enjoyment after the spirit is bottled. The pricier the spirit, the higher your expectations of quality and enjoyment. NEAT is the only functional spirits glass ever designed to release flavor, improve enjoyment, and deliver exactly what you pay for and expect. Finally, You Should Decide: Honor the long-standing tradition of non-functional-ethanol-nose-bomb-tulips? or, discover flavors hiding in my glass by switching to NEAT?


Science Eventually Replaces Tradition and Enhances Flavor
Since the beginning of time, science has been the innovative factor in replacing tradition with function. Wheels replaced skids, cars replaced horses, microwave ovens replaced stoves, and the NEAT glass is replacing tulips. Why? It’s simple: Science improves our lives, saves time, dispels myth, and gets closer the universal laws of nature.
We would consider it laughable to claim that NEAT sits at the top of the ladder of spirits sensory science. However, we are a lot closer to better sensory evaluation, tasting, better flavor, appreciation, and enjoyment of spirits than traditional tulip glasses. As you explore our website, take note of the many references to the science of spirits evaluation and diagnostics. We are all about science, because it operates for the common good. It certainly is not some quick, gimmicky, money-making scheme.
Our scientific motivation drives ongoing sensory research to identify improved methods for evaluating and appreciating man-made spirits. Altruistic? You are darn right it is. Somebody has to be, and we have consciously chosen that role. Unashamedly, tasting, flavor, and enjoyment link us humans to the scientifically designed products which we need to enhance our hedonistic existence.











