UNTIL NOW THE PURPOSE OF A SPIRITS GLASS WAS TO DELIVER DRINK FROM CONTAINER TO MOUTH

In 2003, a simple glass blowing mistake created an amazing shape which displays the true expression of spirits, and launched a new, scientific approach to glass design, which we call Naturally Engineered Aroma Technology (NEAT).  

Studying human olfactory physiology and applying physical and chemistry science, we unlocked the hidden dimensions of distilled spirits with a glass that enhances drinking pleasure, enjoyment, and diagnostics. Nine years, fifty two design revisions, hundreds of tastings and aroma profile studies developed NEAT, the perfect spirits glass.

Taste the Truth:  Taste and aroma are true measures of a spirit's quality.  Alcohol burn numbs the nose and overwhelms the truth, spoiling your drinking experience.  Neat eliminates nose burn and numbing, enhancing ability to detect, savor, and enjoy the subtle, wonderful aromas the distiller intended.

Science Drives Design, and Form Follows Function:  NEAT was tested against other spirits glasses under controlled, uniform conditions by University of Nevada at Las Vegas (UNLV) Chemistry Department to verify results.  Science built a better glass.

How to Use:  Pour to max bowl diameter (1 1/2 oz),  swirl, hold level, and smell at center of the rim plane for characteristic aromas without alcohol.  Breathe in slowly with mouth CLOSED, evaluate.  NEAT presents character aromas without alcohol.  Position nose at rim to smell alcohol and other high-end distillates.  Place nose deep inside glass for aroma profile same as with tall narrow glasses (not recommended).   Adding water shuts down evaporation and results in much less aroma to savor.